Essay --

Task1: (i) In this section, we explain the strategy in detail and describe the actions we’re taking to pursue it. British airways main basically the entire mission to the customer requirement where is customer wanted to going and customer service. If the service not good for customer so then they complain which that impact on the British service. So that why reason every time want to wish a provide a good a service to the customer and always customer is happy. British vision always on the customer what are the customer requirements. All over the world responsible for this customer service to give them proper service and relationship with customer and cooperate. British give us all facilities because they want improve the service; they want to achieve a goal and mission. GLOBAL: British airways deals lots of things like they hold a civil aviation authority, they provide a people operating carry licence which that relates cargo more than 20 aircraft. And they provide this service individual and company. PREMIUM: British airways always give us good and unique premium service doesn’t matter customer where is and when contact with us because they recognize always better service and this service charge more money which that is worth for paying. AIRLINE: British airways always introduce new things and new products because they want to increase a business but they always focus on the customer service if the customer is happy so then they invest more money. They always trying to provide a cargo service its means they focus on the civil aviation authority. Because they us new products time by time. They provide all products in tough economic environment and different challenging... ...y and no timing but British airways airline crew decided introduce something new for customer to using a strategic planning. And day by day they increase a business and introduce a new flights everywhere in domestic level, and after that they introduce a website and some official pages for helping a customes. Strategic planning is more than ensuring your association will remain financially sound and be able to maintain its reserves it’s projecting where your association expects to be in five, ten, or fifteen years and how your association will get there. It is a systematic planning process involving a number of steps that identify the current status of the association, including its mission, vision for the future, operating values, needs strengths, weaknesses, opportunities, and threats, goals, prioritized actions and strategies, action plans, and monitoring plans.