Effects of Mass Media

During the last century there pose been many developments in the exploitation of media. The biggest probably existence computers and the meshing. Computers utilize to be just giant, chunky, boxes with a screen, a keyboard, and a mouse. They were slow as a snail and the computer graphics were non of the best quality. Now a days, we have change state and sleek screens that faecal matter be completely touch censored, and voice typing. As well as lusher performance and processing, high-definition and high quality graphics.The internet has g i from a slow dial-up connection to straightaway being wireless with extremely fast connections and now people crapper connect to the web from almost anywhere in the world give thanks to Wi-fi, iPads, laptops, tablets and smart phones. Smart phones are the unused and improved versions of the not so impressive cubicle phones from the past centuries. What used to be basic buttons and screen flip phones are now slim touch-screened phones . Todays cell phones, or as they are now called smart phones, net take high quality photos and videos.They are also capable of d knowledgeloading applications, or apps, that allow the user to play high graphic games, watch television and movies. As well as have face to face video chatting, text messaging and email. Now all of these changes have greatly sourd not only the American culture, but the entire world. The high speeds of the internet have made keeping in touch with friends and family simple and fast, thanks to text messaging and emails. Social networking sites, such as Facebook, Twitter, and MySpace, are a great way to stay in touch.These sites allow users to post attitude updates, upload albums worth of pictures and videos, as well as plan events and lance out invites. An educational game used by children on computers, tablets and smart phones gives the chance to begin learning at a young old age while having fun at the same time. The portability of these devices is g reat for on the go learning. Barcode scanners on smart phone weight loss apps, allow users to establish more information on food items and gives the probability to make better food choices when shopping for groceries.Fitness apps also help users keep scotch of workouts and set alarm reminders to workout, as well as view videos and tips on how to properly perform exercises. Online purchases make shopping a breeze, people can browse products online, add them to a virtual shopping cart and by just typing in their credit card information they have made their purchase. This ability creates an easier lifestyle for those that have issues with driving and walking. Media convergence, or a process by which previously distant technologies come to share tasks and resources, can be thanked for all these great changes.Basically what media convergence is is traditional media combining with emerging media. A good example of this would be the ability for cell phones to not only take high qualit y pictures and videos but the opportunity to share them online. Henry Jenkins a media theorist suggested that there are fin antithetical forms of media convergence. Economic convergence which is when one company uses many different forms of media, something such as a business using commercials, radio and online adds to rat their products.Secondly we have cultural convergence, or when news and information poke out along through things such as social networking sites, blogs, television, and newspapers. This allows users to comment their bear opinions and information. Global convergence involves geographically distant cultures that are able to influence each other. Technological convergence is the merging of different technologies, such as the cell phones new abilities that was discussed earlier. Lastly would be organic convergence, or multimedia system multitasking, and the natural outcome of the media world.Due to todays society being highly dependent on media as it is our main source of communion and other life necessities, the ability to process media messages, or media literacy, is a in truth important skill to obtain. From a very early age we are all exposed to media and being a media literate person allows one to chance to interpret these messages in their own way and form their own opinion in this media lead society. As you can see media is a wildly used resource all over the world and as it continues to advance and grow with each century, there is no way of acute just how far things will go with the power of media and knowledge.